The first day of shooting is always an exciting time for cast and crew. But it wouldn’t be possible without the months of pre-production that brought everyone to the set. You’re probably familiar with Edison’s quote about genius being 1% inspiration and 99% perspiration. ...Read More

There are dozens, if not hundreds of cinematography techniques available to help you become a better storyteller. From pre-visualization to thinking—and shooting—like an editor, we wrote about some of them in a recent post. In this post we’ll cover some techniques that might help ...Read More

It’s the eternal question: is it better to buy the motion picture equipment you need or rent it on a production-by-production basis? In most cases, the answer’s pretty straightforward: renting is the way to go. Why? Simple: Even Owned Film Equipment Comes at a Cost ...Read More

Sad to say, there are some slick, professional gear thieves out there. It’s a serious epidemic, with theft from vehicles and sets at a frightening and expensive level. According to ESTA’s Production Equipment Rental Group [PERG], the anti-theft organization that operates online missing equipment ...Read More

It’s near impossible to give a blanket answer to a question like “how much does a half-hour video or film cost?” But an industry rule of thumb is that it takes about an hour to film one script page. And you should estimate somewhere ...Read More

  Capturing incredible shots requires more than a great camera. Good lighting not only adds depth and dimension to your shots, it can make a film look like a million bucks. If you’re looking for a lighting package for rent in Miami, where do you ...Read More

Whether you’re dipping your toes into film production, looking for camera rental in Miami or simply need a film crew job, knowing the language of production will help. If you’re new to film-making, here’s one thing you’ll notice on a film set. People there ...Read More